The year prior, “War Room” landed in first with $13.4 million. Last year, for example, “Don’t Breathe” led the pack during its second weekend with just under $20 million. While this Labor Day weekend is especially low for overall grosses, the frame has not historically been an especially huge source of revenue - August and September are traditionally thought of as a dumping ground for the industry between summer blockbusters and awards season contenders. Major flops including “King Arthur” and “Valerian,” as well as several big-budget sequels that underperformed should serve as a wake up call to studios that are used to splashy features with familiar faces equaling ticket sales. The summer box office, which ends after this coming Monday, is still on track to end with less than $4 billion in North America for the first time since 2006. The historical drama starring Alicia Vikander is expected to earn $1.4 million from 765 locations. Meanwhile, TWC’s long-delayed release “Tulip Fever” is not finding its audience.
The 40th anniversary theatrical event is set to take in $2.3 million for the four-day holiday weekend from 901 locations. Of the weekend’s medium-sized launches, Sony’s re-release of “Close Encounters of the Third Kind” is faring best. The last time there were no wide releases over Labor Day weekend was in 1992. Not since 1998 has the Labor Day domestic box office dropped below a $100 million four-day total. The 28 movies currently in release are tracking to bring in about $95.5 million, according to ComScore. This - the first Labor Day weekend in recent history without a new wide release - is tracking to have the lowest four-day total for the holiday in nearly two decades. 2” each stayed first for two frames.īut while the action comedy is certainly profitable at this point, its threepeat is less due to the movie’s overwhelming popularity, and more attributable to the lack of alternatives. “Dunkirk,” “Wonder Woman,” and “Guardians of the Galaxy Vol. Its seemingly imminent win would make “Hitman’s Bodyguard” the only flick this summer to retain the top spot on the domestic box office charts for three consecutive weekends. Jackson at the center should earn $13.4 million from 3,370 locations over the four-day weekend.
The Lionsgate release with Ryan Reynolds and Samuel L. Without any fresh competition in wide release, “Hitman’s Bodyguard” appears the be the holiday weekend’s movie of choice.
FILE PHOTO - Actor Ryan Reynolds arrives for the Time 100 Gala in the Manhattan borough of New York, New York, U.S.
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